
The six main pillars of online content services in digital marketing are:
Strategy
Develop a content strategy that aligns with your business objectives and target audience, as well as outline the types of content to create and how they will be promoted and distributed.
Planning and Ideation
Developing a content plan and generating ideas for different types of content, such as blog posts, videos, infographics, and social media posts.
Content Creation
Creating high-quality, engaging, and informative content that resonates with your target audience and aligns with your content strategy.
Optimization
Optimizing your content for search engines and social media platforms, including using relevant keywords, formatting, and tagging.
Promotion
Promoting your content through various channels, including social media, email marketing, and paid advertising, to increase visibility and engagement.
Measurement and Analysis
Measuring the performance of your content and analyzing data to inform ongoing content strategy and optimization efforts. This includes tracking metrics such as website traffic, engagement, and conversions.