
There are several key areas of website services in digital marketing, but six main pillars are:
Website Design
It includes designing the website layout, choosing colors and fonts, and creating a user-friendly interface that appeals to the target audience.
Content Creation
It involves creating high-quality, engaging, and relevant content that appeals to the target audience and encourages them to take action.
Search Engine Optimization (SEO)
It is the process of optimizing a website to improve its ranking in search engine results pages (SERPs) and increase its visibility to potential customers.
Social Media Marketing
It involves creating and sharing content on social media platforms to build brand awareness, engage with followers, and drive traffic to the website.
Email Marketing
It involves sending targeted emails to subscribers to promote products or services, build customer loyalty, and drive sales.
Analytics and Reporting
It involves tracking and analyzing website and marketing data to measure performance, identify areas for improvement, and make informed business decisions.